Blog Tips

The Internet is becoming a "blog eat blog" world and companies are beginning to realize that blogging can very much help them succeed.  The internet is littered with blogs nowadays, so it is important to stand out from competitors as much as possible.  Creating remarkable content is the driving force when creating blogs because people want to be visually and cognitively stimulated.  Keep your buyer persona in mind above the rest when deciding what to blog about and then worry about search engine optimization.  SEO is important because it allows your blog to show up in favorable positions when people search for it.

To take full advantage of SEO while blogging, there are multiple things to consider and do.  For example, use keywords in the title and throughout the blog.  Also, a meta description is needed which is just a short synthesis about the blog in general.  Another major thing to take into consideration when creating blogs is mobile optimization.  People are on smartphones now more than ever before and they have become the main way of using the internet for a lot of people.  Mobile optimization allows for a clean, simplified look and structure of the website and blog that users will be able to swiftly navigate through while on their phones.